4th Story installs Activ Financial market data tool

San Francisco-based provider of automated trading systems 4th Story has connected to market data vendor Activ Financial's low-latency platform for the delivery of real-time as well as historic data. The financial services software firm says the move will drive real-time algorithmic and alpha strategy trading through an embedded adapter.

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Waters Wrap: The tough climb for startups

Anthony speaks with two seasoned technologists to better understand why startups have such a tough time getting banks and asset managers to sign on the dotted line.

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