The Latest from GFI ... Err... Bridge: A New Name-- Plus, Details On Brass Link
VENDOR STRATEGIES
STILL experiencing growing pains, Global Financial Information Corp. announced last week that it was abandoning its name, opting instead to use the name of one its principal constituent-companies, the former Bridge Information Systems, as its primary tradename. Meanwhile, details have emerged as to the vendor's plans with respect to its link with Automated Securities Clearance's Brass network.
On the matter of the name change, the vendor was initially driven to abandon "GFI"--after many months of
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