SunGard Salesman Switches to ITRS Group

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Jeff Hoffman to head ITRS sales across Americas.

Jeff Hoffman moves from SunGard's Avantgard unit to become ITRS Americas chief.

ITRS Group, a provider of real-time monitoring systems, has appointed former SunGard salesman Jeff Hoffman as head of sales for the Americas.

Hoffman, who was vice president of sales at SunGard's Avantgard business, has also worked at IBM and Oracle.

"It is great to have Jeff on our team," says Kevin Covington, CEO of ITRS. "I'm particularly impressed with his track record and knowledge of financial institutions and the key participants in this sector."

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