Bloomberg Begins Quiet Colonization Of Equities Desks
THIS WEEK'S LEAD STORIES
With business thriving in fixed-income market data, Bloomberg Financial Markets appears ready to begin its quiet assault in equities. Unsurprisingly, its target is the analytically oriented institutional trader, a market currently served by the likes of Bridge, SHARK and Tradecenter.
For its part, Bloomberg denies it has an "equities product" on the drawing board. But the absence of an equities product doesn't imply the absence of an equities strategy, and the outline of that strategy is
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