Bloomberg's Fight Against First Call Gets Graphic

DELIVERY & DISPLAY

The two main challengers to Thomson Financial Services Inc.'s First Call Corp. gave one another a boost last week when they joined forces on the full-text graphical research distribution front.

Tiny start-up Multex Systems Inc. and third-ranked market data vendor Bloomberg have cut a deal in which the former's fledgling graphical research service would be distributed as an extra-cost optional service on the latter's 45,000 terminals worldwide. Not only will the (still rather limited) range of