The partnership will help BST leverage the global reach of IPC's sales operations, which already supports thousands of dealing rooms worldwide with dealerboard technology and network connectivity services. "We have traditionally sold on a direct basis in continental Europe, but this partnership will give us a much larger global footprint [for our sales]," says Peter Finnerty, sales director for BST in the UK.
For IPC, the deal provides a range of new software products, including Fin- Office and F
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