SMA Expands Sentiment Dashboard Beyond Equities

The vendor is targeting futures, foreign exchange and exchange-traded funds.

joe-gits-social-market-analytics

SMA is adding the new markets in direct response to customer demand, says SMA chief executive Joe Gits, adding that the vendor is also exploring expanding into European equities. "We hope to at least carry the FTSE 350 early next year, and we are looking at other European and Asian exchanges as well," he says.

The addition of futures, currencies and ETFs is in response to client requests, Gits says. "The use of social media on currencies and commodities lagged equities. There are growing

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