The mutual funds industry is currently under-served by newswires in Sweden, despite being a "huge market," says Finwire chief executive, Mats Hård.
"In Sweden, there's a lack of information on mutual funds. All asset managers spend many hours writing different reports, but they still don't get it to the customer. They produce lots of material and they have a lot of knowledge, but in Sweden it's not being shared-you never hear from your mutual fund companies," Hård adds. "What we're providing are