Our Five-Year Plan: Part 1

ON BALANCE

In this line of work, we are often asked to look into the future and predict what the industry will look like in the next, say, five years. This can be a tricky proposition. After all, so much can happen between now and 2011, and you can easily get it wrong. Then again, who will remember what we say in five years' time? Unless we write it down… which is what we're about to do.

So, fast forward five years. The 80s fashion revival is finished, Madonna has gone through three more hairstyles, and