BlueBay Implements Imagine's Real-Time Portfolio

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BlueBay is headquartered in London, with offices in Hong Kong, Luxembourg, Japan and the US.

Asset manager to roll out software across alternative investments desk.

BlueBay Asset Management has implemented Imagine Software's cloud-based solution for real-time profit and loss (P&L) and risk management.

Portfolio and risk managers trading alternative investments at BlueBay now have access to live P&L data, coupled with real-time views on risk exposures. Mandated stress testing functionality is also incorporated into the software.

"Imagine is fast and flexible and was able to implement the system very quickly," says Simon Lumsdon, head of IT at BlueBay. "They also provide all the data needed for our day-to-day operations as part of the hosted solution, which makes it very good value for money."

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