WBN Alliance Hopes for Traction in 2004

IMD SPECIAL REPORT

The first year of operations has proved tough for World Business News Alliance, the joint venture formed last year by news agencies AFX News, Xinhua Financial Network (XFN) and CBS Marketwatch. Still, the vendor has signed one customer and is hoping to celebrate its first anniversary with additional client deals.

The WBN Alliance, formed last April (IMD, May 5, 2003), initially failed to attract customers for its feed, which consolidates news from US-based Marketwatch, China-based XFN and AFX

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