Dow Jones Rebrands, Reorgs ‘Institutional’ Biz


The new divisional branding “more accurately reflects the business needs of our clients and the offerings that they value from us,” said Dan Smith, who was appointed head of the group last month, having led the review of the Institutional Business following Fenwick’s departure, in a memo sent to the vendor’s product and sales teams on Monday, Aug. 4.

“When we embarked on our Institutional review in January, we did so with the intent of reevaluating everything across the business, including what

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