Targeting Low End Of Business, Telerate Aims To Provide Institutions With Market Data

MARKET DATA & NEWS

Dow Jones & Co.'s Telerate Systems Inc. has begun a U.S. marketing campaign for QuotElite, a networked PC-based real-time quotation service. Telerate executives say the product is targeted at smaller institutional investors and broker/dealers.

QuotElite is a combination of existing Telerate information services, including standard Telerate pages, made available on a single platform running DOS and proprietary graphical user interface software. The system is installed with servers and IBM-com

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