What Is Barra's Strategy? Vendor Pokes at New Markets, Struggles To Support Windows

SPECIAL REPORT

Has anyone noticed how many balls Barra Inc. is juggling these days? In its search for new areas to grow into, the vendor is moving in a number of directions at once. But it remains to be seen how Barra intends to manage its multiple ambitions and whether the vendor will start to get more bang for its R&D buck.

Barra has long rested unchallenged in its niche of providing equity portfolio-analysis systems, mostly via DOS-based PC applications, to institutional money managers and plan sponsors.

To continue reading...

You need to sign in to use this feature. If you don’t have a WatersTechnology account, please register for a trial.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: