On your best behaviour


Investment professionals’ behavioural patterns and decision-making rationale is most often scrutinised not when their firms outperform the market, but when acute underperformance is at hand. InvestIT’s Greg Richmond and Catherine Doherty investigate the link between behavioural finance and the IT systems supporting the investment process

Behavioural finance is the application of psychology to financial markets behaviour. It starts from the premise that markets are made by human beings, and

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