The partnership with MarketPsych will augment Thomson Reuters' existing news analytics with processing backed by behavioral economics.
Market data provider Thomson Reuters has announced a new partnership with behavorial economics consultancy MarketPysch, based in Los Angeles, Calif., to create a series of indexes measuring emotional sentiment for news and social media sources to augment its machine-readable offerings for trading firms.
Sentiment analysis is useful for high-frequency trading (HFT) techniques and quantitative modeling, as well as caching for investment research assessing market cycles, and can be directed toward information affecting a company or single name stock, broader asset classes like commodities, or execution of regional and global macro strategies,
Read more here on the partnership and indexes from Faye Kilburn at Inside Market Data.
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