ADP Reorg Moves Sales Force Out Into Field, Assigns New Duties To Lichtman, Winnicker

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Automatic Data Processing Inc. is set to name regional heads for branch sales offices throughout the country. At the same time, a reorganization in ADP's sales and marketing groups will result in new duties for top sales executives Marc Lichtman and Ralph Winnicker.

Following a series of successes at New York-based national firms Smith Barney, Harris Upham & Co. and First Boston Corp. (IMD, Dec. 9, 1991), ADP appears poised to make its next move into smaller -- but often higher-margined -- no

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