Telekurs (USA) Turns to Direct Sales

FRONT PAGE: ORGANIZATION & STRATEGY

In an effort to increase its share of the market, Telekurs (USA), the US arm of Telekurs Financial, has begun to sell its range of products directly rather than relying on resellers and sales agents, it will announce today, Monday July 26. The vendor will also reorganize its sales group to reflect the changes.

Telekurs is hoping that the change will help it close more deals. Until now, the company has had to refer any sales inquiries to its third-party sales partners. "We had to say, 'We can'