Spotlight on David Merrill

What's behind the new management move?

The company has been around since 2003, and our predecessor company was formed in 2001. It was led more from a scientific, academic side - the former chief executive was a professor. As a result of that, the company's initial focus was developing products and methodologies under the radar in terms of marketing and sales.

So now it's a shift from development to marketing and business development?

Now the company has a client base in the low 20s, half in Europe

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