Reuters Pushes For North American Market

ORGANIZATION AND STRATEGY

NEW YORK--Reuters is renewing the push behind North American Capital Markets, its two-year-old North American data package for sell-side bank employees on the trading floor. In an effort to increase domestic share in the US, Canada and Latin American capital markets, Reuters is emphasizing the product’s third-party content and ability to help users manage market data costs.

Since the product launched two years ago (IMD, April 3, 2000), Reuters has added content from Cantor Fitzgerald and Tull