Nasdaq OMX has added the US Consumer Demand Index -- published by the Institute for Business Cycle Analysis -- to its Event-Driven Analytics feed of macroeconomic news events (formerly known as RapiData, which the exchange acquired last year), and is delivering the consumer data via the EDA feed five minutes before distributing it to other end-users.
The index, which is generated based directly on actual household purchasing data, can be used to support investment decisions, by providing predictions of personal consumption in the US before the release of official statistics.
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