Opening Cross: Performance Anxiety Doesn't Only Apply to High Performance


Of course, the cost of technology to achieve that─and the cost of competing at that level─is extremely high, with top teams spending hundreds of millions of dollars each year on cars, engines, drivers and mechanics, not to mention the cost of a license to compete in the sport. In fact, the cost of making it to the top used to be even higher before the sport's governing body placed certain caps on what teams could spend. Prior to that, the teams with most sponsorship could afford to manufacture p