Over the past few months, the vendor has embarked on an overhaul of its visual brand identify and reorganized the way it presents its datasets to potential customers into three key areas; company analysis, industry analysis and country analysis. "These three pillars of EMIS are a handy way to understand what we do. It's about simplification," says Brian Mulligan, global marketing director at the vendor.
At the end of October, EMIS is launching a new web-based front-end for its databse that refle
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