Infront Adds Alliance News in UK Push

The vendor believes a local news source will enable it to better address UK client needs.


The addition of Alliance News and the new office are part of a larger strategy at the vendor to actively target UK financial professionals and build up its existing client base in the country.

Adam Walhout, head of marketing at Infront, says the partnership came about as a direct result of Infront's strategic push in the UK, and will provide London-based investors with news relevant to their trading and investment strategies. "We chose Alliance News because they are focused on the UK market and