NYSE Tech’s O’Sullivan Sets Up USAM Outsourced Data/Tech Sales Agency

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Initially, USAM is aiming to provide an on-demand sales function for vendors of back-office and trading technology, and market data delivery technologies.

“The goal is to provide sales outsourcing services focused on financial technology vendors, and mostly on non-US fintech vendors looking to break into this market,” O’Sullivan says, adding that his primary focus has been on UK- and Ireland-based companies, though he is also in talks to represent companies based elsewhere in the US that want to

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