VC Funds Focus on Data Analytics and Research

Guggenheim Partners is based in Chicago, above.

The future of investment for financial IT-focused VC firms is in data analytics, research, and the process of crowd-lending, rather than traditional aims of reducing trade latency or seeking alternative liquidity sources. Those areas of the market are already saturated, says Doug Atkin, a portfolio manager at Guggenheim Partners, with $160 billion assets under management.

As Jake Thomases pointed out in January, one of the top challenges for start-ups—including those focused on financial technol

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