Rising Sum Targets Institutional Allies for Value Visuals

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Rising Sum Analytics, a UK-based startup provider of data visualization and charting tools to support value-based investment strategies, is targeting a go-to-market strategy of partnering with institutional trading and investment firm clients to reach as broad as possible a client base among their end-user customers, after launching last week following a beta adoption phase that began last September.

The vendor's tools -- which provide visual comparisons of market value against intrinsic value a