A Measured Approach

Measurement is the latest enterprise data management (EDM) buzzword. While the ultimate focus is still on high data quality, the industry is developing, and firms now need to measure the quality of their data. Metrics are essential to the success of EDM strategies, and in many firms measurement has already become an intrinsic part of these projects. But measurement in the data world is complex, and even if firms are increasingly investing in this area, there are still many challenges to overcome