Dow Jones Newswires Evolves With Internet Business Opportunities
VENDOR STRATEGIES
NEW YORK--Dow Jones Newswires’ multi-vendor strategy appears to be paying off in the wake of the sale of its Telerate arm to Bridge, while Bridge’s share of the distribution pie has dropped sharply.
Paul Ingrassia, president Dow Jones Newswires, says, "In February and March 2000, Dow Jones Newswires converted 63 percent of trials to fee-paying customers." He adds, "More than half the conversions in March were new customers taking the services via Bloomberg and Reuters. The remaining had
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