Dean Witter Reynolds Inc. raised eyebrows two weeks ago when it chose Thomson Financial Services Inc.'s ILX Systems Inc. to provide market data services to its 10,000 retail brokers. Spurning incumbent vendors Quotron and ADP, the firm made a 7-1/2-year commitment worth some $6 million annually to underdog ILX, nearly tripling the smaller vendor's number of users.
When all is done, Dean Witter stands to reduce its market data bill with ILX to some $50 per terminal per month, excluding commun
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