Waters Rankings 2025: Best trading floor communication system provider—Cloud9

Overview

Cloud9 is a compliance-enabled, cloud-based trader voice technology. Its scalable design maximizes efficiency by unifying communication for a global network of traders, brokers, and front-office financial professionals. The capital markets is an industry that faces challenges with expensive private wires, slow and insufficient processes, lack of structure and voice monitoring capabilities as well as traditional on-premises solutions. Cloud9’s evolving VoIP software is essential for optimizing banking infrastructure, ensuring compliance, improving efficiency, and enabling instant connectivity.

The solution  

Cloud9 enables high levels of interaction across entire organizations. It allows connected users to talk to one another through Cloud9 or on Symphony without delay, effectively replacing phones and allowing for more instantaneous responses than legacy systems.

Differentiators  

Cloud9’s differentiators include:

• Cloud-based solutions, offering a rich digital feature set and delivering instant connectivity whether remote or in the office
• Improved efficiency, eliminating reliance on expensive private wires, connecting traders globally and reducing operational burdens for borderless front-office connectivity
• Clarity and speed, allowing users to share critical information seamlessly via voice, adding speed, efficiency, and accuracy to daily processes
• Enhanced metadata, supporting interoperability with industry partners, enabling structuring and monitoring of voice data and empowering workflow analysis and insights
• Dedicated services team providing custom onboarding with a white-glove services team available for deployments and training to fit/support clients’ business needs

Recent goals

At the firm’s flagship Symphony Innovate conference in April 2024, the company unveiled new AI capabilities for the first time, showcasing a Google Cloud Vertex AI-powered solution integrated with its Cloud9 voice technology, delivering high-accuracy transcription and intelligence to voice trading interactions. Users can now obtain detailed analyses with Symphony’s models, which are trained in trading floor jargon and designed to inform decisions, enhance trader efficiency, and simplify customer risk management. The Krisp AI noise-suppression solution has been added to Cloud9 to support its transcription model, ensuring clarity in important conversations with noisy backgrounds. 

Product roadmap

As unveiled at Symphony Innovate in May 2025, Cloud9 is launching a mobile app, extending its cloud-native VoIP trading technology to smartphones. This expansion, driven largely by customer demand, allows traders to work remotely. The app will offer “Trader Voice mode” for simultaneous call listening and “Mobile mode” for more controlled engagement. It will also integrate AI-powered tools such as noise suppression and transcription, previously unveiled for the desktop platform.