Fortis Selects Pragmatech for Sales Effectiveness

NEWS

NEW YORK--Fortis Investment Management is using Pragmatech's technology to manage and automate its knowledge base of corporate, sales and marketing information in five offices in Europe, the US and Asia.

"We wanted to create a centralized sales and marketing knowledge base to rationalize and maintain our large amount of corporate and client data. However, we needed to tailor this information to each local European market and translate it from the English to French and Dutch," says Joanna Thom

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