081505
FROM THE PUBLISHER
We've recently surprised a few people when we've discussed our readership figures. There is a common misperception, for example, that most of our readers are vendors. However, the proportion of vendors as readers has dropped from 25 percent to 20 percent in the last two years, and more than two-thirds of our readers are user firms.
We plan to provide a regular update on our readership demographics, to both clear up any misconceptions and keep you informed of our progress.
IMD
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