Gets New Name and Focus

ORGANIZATION AND STRATEGY, the New York-based market data display, distribution and trading systems provider, has renamed itself and is now emphasizing trading systems, after a reorganization earlier this year (IMD, March 4).

The company will officially announce its new name, Beast Financial Systems, at the SIA Technology Management Conference & Exhibit later this month, company officials say.

"The change in name is simply to better define the company," says Craig Johl, vice president of corporate techno

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