Ipreo Adds Social Alpha's Analytics to Investor Relations Platform

New capabilities helps IROs identify investor sentiment and information on a given stock from the most relevant social media influencers.

Prem Melville, co-founder and CEO of Social Alpha, discusses his firm's partnership with Ipreo.

Social Alpha's API-based social analytics platform allows BD Corporate users to identify investor sentiment and information on a given stock based on information sourced on the most relevant social media influencers.

Prem Melville, Social Alpha's co-founder and CEO, tells Sell-Side Technology the integration into Ipreo was pretty straight forward. Melville says Social Alpha developed a concentrated search geared toward what investor relations officers (IROs) are interested in to give them a

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