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BATS Buys ETF.com to Grow ETF Content

The deal will support BATS' position in ETF listings with proprietary ETF news and analytics.

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BATS, which listed 30 new ETFs on its US market last year─11 in December alone, more than any other US market, officials say─bringing its total ETF listings to 56, says the deal will expand the proprietary market data and analytics that BATS offers to support market participants in making "educated trading and investment decisions."

ETF.com will become an independent media subsidiary of BATS. David Lichtblau, CEO of ETF.com, will retain his current role, and now report to Bryan Harkins

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