ADP Still Reaching For Buy Side, With Prime Partner
DELIVERY & DISPLAY
Looking to expand its presence in the institutional marketplace, ADP has launched a new Microsoft Corp. Windows- based quote terminal service combining the core of its flagship FS Partner service with certain user-interface characteristics of its newly acquired Market Max platform. The plan raises questions about ADP's future maintenance of Market Max -- which runs on Apple Computer Inc. Macintosh processors and supports a user base of about 1,000 retail brokers and buy-side traders. The debut
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