Symphony Pivots to Market Solutions and Workflows as Part of Rebrand

FIrm unveils new applications and features for the platform during its annual Innovate conference.

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Symphony Communication Services has unveiled a rebrand of its messaging and collaboration platform, dubbed Symphony 2.0, which the company hopes will reposition it as an end-to-end market automation and workflow platform.

The company announced new components, including customizable workspaces, filtered smart notifications, and Elements—pre-built, off-the-shelf developer tools for creating bots and integrating applications—as well as the Symphony Community Pod, which gives clients’

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