BST Awards 2025: Best buy-side data management product—Finbourne Technology
Product: EDM+
Overview
Finbourne Technology’s EDM+ is designed to address the critical challenge of fragmented data across investment management firms, where information comes from multiple internal and external systems, each with their own distinct formats. Traditional data warehouses create the “single source fallacy,” where all data is forced into a single, rigid format, leading to staleness, context loss and integration complexity.
EDM+ eliminates those limitations through read–write, real-time data connections that preserve native formats, while simultaneously enabling unified access to data. This approach maintains data relationships, enables immediate updates and supports actionable workflows with full audit trails.
The biggest problem the Finbourne architecture solves for us is around data and data integrity. The use of the Finbourne architecture has really been a strategic enabler that will allow us to rapidly integrate our architecture with our AI systems of choice because of the fact that we have high-quality reconciled data as well as the open architecture that Finbourne provides
David Pearson, co-founder and director, OMBA Advisory and Investments
The solution
EDM+ solves data fragmentation through real-time virtualization that connects systems without moving the data residing within them. Its API-first architecture provides over 700 standardized connections, enabling instant access to unified, mastered and quality-assured information. Bitemporal data storage preserves complete historical context, allowing time-travel queries to any moment. The platform’s data model adapts to complex financial structures, while fine-grained user entitlements ensure secure access. This eliminates costly reconciliation processes, reduces integration timelines by 75%, and enables AI-ready data foundations with built-in governance and auditability.
Secret sauce
Finbourne sees its unique differentiator as a combination of real-time bidirectional data virtualization and embedded financial domain intelligence. Unlike generic data clouds, EDM+ is designed to understand investment workflows natively, supporting complex instruments and fund structures out of the box. The platform’s bitemporal architecture allows firms to reconstruct any point-in-time view with complete accuracy. Critically, it enables safe AI deployment through Model Context Protocol (MCP) and Agent-to-Agent (A2A) protocols, making it the only platform purpose-built for compliant AI adoption across the financial services industry.
Recent milestones
Finbourne recently:
- Accelerated client adoption with 13 institutions going live during 2025, including tier-1 asset managers, global asset servicers, alternative asset managers, pension funds, private equity and private credit firms, demonstrating broad appeal across the buy side
- Launched AI-ready architecture featuring Model Context Protocol (MCP) integration, enabling permission-aware AI agents to access live operational data and automate workflows while maintaining full compliance and auditability
- Enhanced EDM+ capabilities with expanded integrations marketplace roadmap and over 700 standardized APIs, reducing client integration complexity while enabling connectivity across the financial services ecosystem
Being recognized in the Buy-Side Technology Awards is significant validation of the impact we’re making across the investment ecosystem. It reflects the trust our clients place in us and supports our mission to structurally reduce the cost of investing through leading-edge product development. We’re proud to lead the way with next-generation enterprise data management solutions, from solving fragmented data sources to empowering AI in investment operations
Thomas McHugh, co-founder and CEO, Finbourne Technology
Future objectives
Finbourne will focus on:
- Expanding its integration network to connect clients to the broader financial market ecosystem, enhancing connectivity across data sources and reducing implementation complexity for new connections
- Deploying automation management capabilities, thus removing human intervention through scheduled and event-driven workflows, with a graphical workflow designer eliminating the need for code-based workflow definition and enabling business users to create workflows independently
- Establishing data control and exception management evolving capabilities for a seamless experience across data quality, matching and merging, and reconciliations, providing unified handling of operational exceptions and data issues
Why they won
The best buy-side data management product category has traditionally been one of the most competitive and sought-after of all categories on offer in the annual BST Awards. The category was dominated by one firm―Cadis, now part of the S&P Global stable―for more than a decade. However, with its win in the corresponding data management categories of this year’s Waters Rankings and Inside Market Data & Inside Reference Data Awards, Finbourne has emphatically shown itself to be one of the go-to providers in this market.
Finbourne’s win comes on the back of its outstanding EDM+ platform, designed to—among other things—address the perennial issue of data fragmentation across buy-side firms, which it does via its real-time, read-write data virtualization model that unifies information across systems without forcing it into rigid structures.
Its API-first design, featuring over 700 standardized integrations, provides instant, governed access to mastered data for buy-side personnel, while maintaining full lineage, auditability and security. The platform’s bitemporal architecture preserves historical context and supports time-travel queries, enabling transparency and analytical depth. By embedding financial domain intelligence and AI-ready protocols—Model Context Protocol (MCP) and Agent-to-Agent (A2A) frameworks, for example—EDM+ supports buy-side firms in safely adopting compliant AI use-cases.
In winning this category and extending its recent successes across other WatersTechnology awards programs, London-based Finbourne is now unequivocally one of the industry’s leading lights. Who would bet against the firm winning this award again in 12 months’ time?
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