Primark's Piranha Plans To Take A Bite Out Of The European Market


LONDON---Primark officially launched its Piranha product in the European market at a press event here earlier this month, held appropriately enough at the London Aquarium. The analytical application integrates several databases for access via a single platform.

Piranha took approximately two years to develop and has been available in the US market since last summer, but this is the first time it will be available in Europe, says Roberto Rivero, product marketing director for Primark's Financial

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact or view our subscription options here:

You are currently unable to copy this content. Please contact to find out more.

Sorry, our subscription options are not loading right now

Please try again later. Get in touch with our customer services team if this issue persists.

New to Waterstechnology? View our subscription options

If you already have an account, please sign in here.

You need to sign in to use this feature. If you don’t have a WatersTechnology account, please register for a trial.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an individual account here