Advanced Technology: eCRM: Pleased to Meet YOU


Securities firms go online with electronic customer relationship management solutions.

When it comes to deploying hot new customer relationship management (CRM) systems, the securities industry is definitely playing catch-up. And Wall Street doesn’t take kindly to being behind--in anything. Fortunately, it’s running on Internet time.

But ask ten people to define CRM and you’ll likely get ten wildly different definitions. That’s because CRM is a broad idea that encompasses several different types

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