Alt Data Providers Struggle To Stand Out
Adopting an optimal and sustainable business model, as well as staying on the cutting edge of analytics, are two hurdles still to be overcome by alternative data providers looking to keep their heads above water.

The industry loves alternative data—or, at least, it loves to talk about it.
The alternative data market is booming; according to alternativedata.org, the alternative data industry is projected to be worth $350 million in 2020, up from $183 million in 2016. It’s a market that includes behemoths like Bloomberg, Refinitiv and FactSet, to exchanges like Nasdaq, to financial institutions like State Street, to boutique shops that offer a very niche dataset.
It’s a challenging environment even for
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