The raw power of an information brand--and, amazingly, its potential for abuse--was demonstrated last week when an Internet prankster posted a stock tip on a Yahoo! bulletin board and wrongly attributed it to Bloomberg News.
While the incident does show how far Bloomberg News has come since its launch almost a decade ago (hats off to Matt Winkler), it is truly alarming how easily the brand was commandeered by crooks. The Feds are looking into the case, and maybe--as in the Melissa virus case-
Jesse Lund talks about real uses for DLT in the capital markets, lessons learned while rolling out IBM's blockchain platform, and what’s ahead for 2018, and into 2019.Subscribe to Weekly Wrap emails