Scotiabank Eyes Analytics in Partnership with Queen's University

The Toronto-based bank will spend over $1.5 million to create the Scotiabank Centre for Customer Analytics at Smith School of Business at Queen's University.

Michael Zerbs, Scotiabank

Scotiabank is spending $1.54 million ($2.2 million CAD) on the creation of the Scotiabank Centre for Customer Analytics at Smith School of Business at Queen's University with a goal of having university staff, students and the Toronto-based bank's employees work on applied research in customer analytics.

The news stays with the general theme of other recent announcements by the Canadian bank, such as building a digital factory or adding a strategic advisor, all focused on improving the customer

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