Acadian hoped to use macroeconomic signals generated by Bing Predicts’ social media and internet search data—such as US retail sales and consumer sentiment—in its macro models in particular, while Bing Predicts had intended to use Acadian’s expertise to make more economic predictions. But Acadian officials say the firm found limited use for Bing Predicts’ data.
“We’ve analyzed social media data, but we haven’t found anything particularly useful,” says Mark Webster, portfolio manager at Acadian,
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