TOFIS Panel: Data Linkages Pose Key Challenges to Alt Data Use

Max Bowie reports from Toronto on Canadian firms' opinions of the challenges associated with using alternative data.

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“In our world, alternative data is anything that can play a role in forecasting price activity, outside of traditional measures used by financial analysts… such as scraping social media to produce sentiment analysis, or geolocation data,” said James Rulli, business development executive at Data Capital Management.

“For me, alternative data used to mean data you could buy from vendors like Equifax… and now we web scrape data as well,” said Kerry Khoo-Fazari, director of analytics integration and

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