The User Experience Rules: Improving Trader Efficiency Through Experience Design

Today's traders are confronted with two significant and competing challenges: the reality of information overload and the competitive pressures of lower latency. It is a well-known paradox: The volume and frequency of market data continues to grow exponentially while traders find it increasingly important to process data and make trade decisions faster than the competition.

Most of the recent industry attention to decreasing latency has focused on purely technical solutions as service providers

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