Deutsche Bank Debuts AnlageFinder for Maxblue

Robo-advisor AnlageFinder designed to offer automated asset allocations.

Markus Pertlwieser, COO, private & business clients, Deutsche Bank.

Deutsche Bank has launched a new robo-advisor, dubbed AnlageFinder, for its online investment platform, maxblue.

Developed in cooperation with software firm Fincite, the AnlageFinder tool is designed to recommend potential assets to users through a series of questions concerning investment objectives, terms and risk appetite. The automated advisor will then provide a selection of customized asset allocations based on a pre-selected range of criteria such as rating, product costs and performance.

The AnlageFinder tool is currently offered online through the maxblue platform although Deutsche Bank has stated it plans to release a separate application in early 2016, with further add-ons such as peer-to-peer comparisons and risk management due to follow.

"AnlageFinder provides clients with extensive support in making investment decisions with the help of tutorials and comprehensive financial market information," says Markus Pertlwieser, COO, private & business clients, at Deutsche Bank. "This investment tool helps Deutsche Bank position itself for the digital natives among its clients who are keen on seizing the opportunities offered by capital markets."

Earlier this month the Joint Committee of three European Supervisory Authorities (ESAs)─EBA (European Banking Authority), EIOPA (European Insurance and Occupational Pensions Authority) and ESMA (European Securities and Markets Authority)─launched a consultation paper on increasing automation including robo-advisors within financial services.

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