Video Casting: Has the Time Come?

THE INSIDE TRACK

Service providers are always looking to cut out the middleman. Now both the buy and sell sides have found a familiar technology that helps them get directly in front of the end user: video.

With video, traders, fund managers and corporations can deliver their message directly to an individual PC. In addition, the video services currently on the market allow those end users to decide when and how they view the video--which follows the trend of using personalization to cut through the flood of

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