Empirasign Bows ‘Quote Builder’ Bloomberg Email Tool
The tool makes it easier for firms to create custom emails for promoting the offer of a bond to clients, by automating
If a broker wants to offer a particular bond for sale to a client, they look up the bond in Empirasign, and click the new Quote Builder icon, which creates an email form populated with the most recent BWIC (bid wanted in competition) data, including price talk and trade color, as well as dealer bids, offers and two-way markets. Then the broker adds their own subject line, price quote, and additional notes for their client.
Firms can also use it to provide data on bonds they hold that are
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